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Why Hershey And Campbell Soup Are Spending Billions To Gobble Up Smaller Snack Brands

There’s a feeding frenzy happening in the snack aisle.

Monday morning, legacy food companies The Hershey HSY -0.4% Company and Campbell Soup CPB -0.92% each announced deals to purchase smaller food brands: Hershey is spending $1.6 billion on Skinny Pops owner Amplify Brands, and Campbell Soup is shelling out $4.9 billion on pretzel and chip maker Snyder’s-Lance LNCE +0.05%.

Read more at Forbes

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