How major mergers are changing your favorite private brands

What a difference a day makes. Or, in the case of Amazon and Whole Foods, what a difference a day can make for 365 Everyday Value.

The popular Whole Foods brand is subject to a range of changes now that Amazon owns its parent company. In addition to an endless-aisle presence via Amazon.com, 365 could benefit from new innovations thanks to Amazon’s shopper data, financial resources and talent.

Read more at Retail Customer Experience

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